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Affiliate Disclosure

Last updated March 2026

How we make money

Some links on StartupOwl are affiliate links. If you click one and buy a product or sign up for a service, we may earn a commission. This costs you nothing extra.

We also earn revenue from display ads on some pages. Sponsored content is always clearly labelled at the top of the page.

How we choose what to recommend

Having an affiliate program does not get a product onto our recommended list. We evaluate tools and services on features, pricing, ease of use, support quality, and how well they fit a small business or early-stage startup.

Some of our top picks have no affiliate program at all. Some products with affiliate programs receive low scores or no recommendation because they are not the right fit for our readers.

Our editorial process

Rankings, ratings, and recommendations reflect our honest assessment. Affiliate relationships don't influence scores or conclusions. Each comparison page lists the specific criteria we used to evaluate products in that category.

FTC compliance

We follow FTC guidelines on endorsements. We disclose all commercial relationships that could affect how we cover a product — which is what this page is.

Questions

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