brain's tag archives

Veteran AdVenturers

Age is no barrier to adVenturing. Tom Lackey, 89, continued to embrace adventure late into life, in his case as a way past the grief of losing his wife to a heart attack 10 years ago. Mr. Lackey took up wing-walking. Last summer, he strapped his feet to the top of a single-engine biplane, like the daredevils of aviation's early days, and flew across the English Channel at 160 miles per hour, with nothing between him and the wild blue yonder but goggles and layers of clothing to fight the wind...

Convergence in Business

Nothing ever stays the same. However much we want life to go on as normal, it never does. Business forecasting is often soothsaying as much as science, no matter how hard management science tries to prove the opposite. Using scientific research-based principles to improve an organization's ability to make rational business management decisions may be a useful discipline, but on its own spells trouble. The Neuromarketing Blog is published and authored by Roger Dooley. It is well worth followin...