Opt In Now is a new microfinance organization that enables people to make loans direct to entrepreneurs in the developing world. When you give your money to OptInNow, they call that “funding a loan” to empower entrepreneurs. With greater support in hand businesses grow. Entrepreneurs hire others in the community, allowing them to provide for their individual families, affecting change where it is needed most. They look for people with the passion to make a difference and a vision for success. They train them on business principles that help them work their way out of poverty.